Wishing to stand out in its vertical, Alabama State University, a HBCU (historically black college or university), sought to redefine their online presents and leave behind wonky navigation, small images and lack of user engagement while amplifying its tradition of academic excellence and diversity. A new redesign as well as an engaging virtual tour that brings the campus to life based on user interest made the client so happy... they giggled. Responsibilities included creative direction, UE refinement, design direction and client relationship building.

Role: Creative Direction, Brand Continuity

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